Does your audience know who you are?
Stop chasing conversions. Start building relationships.
The most powerful differentiator isn’t tech or tactics. It’s you.
Win trust, earn loyalty, and gain marketshare with a brand that prioritizes relationships with your audience and embraces all that makes you and your business unapologetically human.
Human Brands Win offers B2B brands and their leaders the strategy, expertise, and support to make it happen.
1:1 Advising
Individual Guidance for Founders & Executives
Leading a company is lonely. But you're not alone.
If you're tired of advice that doesn't fit from people who don't understand, it's time received 1:1 guidance from a former VC-backed SaaS founder and global marketing executive who has been there.
Human Brand Blueprints
3-6 Month Engagements for Any Stage
Regardless of your size or stage, investing in brand only makes sense if it establishes and strengthens relationships with those you want to know, like, and trust you longterm.
That's how you get results. And a Human Brand Blueprint is where you start.
Fractional CMO
Human Brand Leadership for B2B Startups & Scale-Ups
Your business is growing. So are the cracks in your brand's foundation. You need strategic marketing leadership, but a full-time CMO is expensive—and risky.
I create and guide your Human Brand strategy, mentor your marketers, and advise your execs—fractionally.
"Lindsay has been amazing to work with! Lindsay has given me the confidence and the tools to take my business to the next level. She's not just an expert, she's also a fantastic cheerleader and motivator. She's helped me believe in myself and my abilities, and she's empowered me to take risks and pursue bigger goals. I'm so grateful for her help."
Hi, I'm Lindsay
Hi, I’m Lindsay, a 3x founder and 20-year B2B marketer who helps founders achieve success on their own terms by applying the same B.R.A.V.E. mindset that led to my business’s 5x growth and my own personal career pivot.
Making the leap from marketing leader to SaaS founder and CEO was daunting, but I did it because I had a deep passion for the space and a clear vision for what we needed to create. That vision led to rapid traction, millions in revenue, incredible client brands, and millions in venture capital investment. But what I didn’t anticipate was how isolating it would be.
As a first-time CEO—and a woman in a space where female founders receive less than 2% of VC funding—I had questions. I wanted support, but instead, I got a lot of outdated advice from people who often meant well but had their own agendas and didn't understand brand the same way I did. So I had to figure things out on my own, and that wasn’t always best for me or the business.
After five years of leading my startup through successful growth, I knew what I needed to do next:
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Share my unique approach to brand growth that had been so successful for so many different sizes and stages of B2B brands over several years.
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Be the trusted, unbiased, safe coach and mentor I wish I had as CEO.
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Help founders build brands—both personal and business—that are authentic and resonate for lasting impact.
That’s why I founded Human Brands Win and created Thinking B.R.A.V.E.—to give founders both the strategy and the support they need to break through. I know firsthand what it takes to build a thriving business while staying true to your vision. Now, I help founders define and achieve success—on their own terms.
Interested in working together?
Let's talk.